Branded Games
Advertising Games and Adgames
Advertising games bring products to life through interaction. Instead of clicking away from an advert, your audience chooses to take part in a game.
At a glance
- A game to play, rather than an advert to skip
- Optional GDPR-compliant prize draw form after the game
- Ready-to-Play from EUR 990
Advertising games and adgames for your next campaign
A product launch quiz, a skill game at your exhibition stand or an advent calendar for customer loyalty: advertising games make your brand part of an interactive experience. Dutyfarm develops adgames for companies and agencies, from a ready-made game with your logo to an original game concept.
What are advertising games?
Advertising games, also known as adgames or branded games, combine entertainment with a brand, product or message. Instead of simply viewing an advert, people take an active role: solving tasks, collecting points or exploring what you offer through play. An optional prize draw and entry form can complement the game.
Which game fits your goal?
- Trade fairs and events: Short game sessions that help start conversations at your stand.
- Lead generation: Combine a game with a prize draw to invite interested visitors to share their contact details voluntarily.
- Product launches and brand communication: Introduce products and their distinctive features through play.
- Seasonal campaigns: Create reasons to return with Easter activities, Christmas games or advent calendars.
Three ways to create your advertising game
Ready-Made: A ready-made game with your logo for quick campaigns and a clearly defined budget.
Tailored: A proven game format with design and content adapted to your brand and campaign.
Custom Made: A bespoke adgame for an original game idea or specific requirements.
For agencies: your concept, our game development
You manage your client; we handle design and technical delivery, with white-label production without Dutyfarm branding available on request. A pitch demo supports your presentation, while an agreed scope and dedicated contacts make project planning easier.
Our HTML5 advertising games run in the browser on smartphones, tablets and desktops, with no installation. We align integration, hosting and reporting with your campaign.
Planning a campaign? Tell us your goal, budget and timeline. We will recommend suitable games and the right approach to delivery.
Branded Games
Three routes to your game
Ready-made with your logo, adapted to your brand or developed from scratch.
Free consultation
Your goal. We tell you whether a game is the right tool.
A call of no more than 30 minutes with one of the founders. You outline your plan, we bring more than 25 years of project experience.
- An honest view on whether a game reaches your goal
- Two or three concrete game ideas with matching mechanics
- A read on effort, timeline and budget
- A quote only if you want one
Start the gamification check
Eight short questions, an instant recommendation, then pick a slot. Reply within one working day.
Start for free → Book a slot directly No obligation. Or call: 030 30368430